Did you know that Aweber does not delete the subscribers who have unsubscribed from your list (s)?
Once a lead unsubscribes, the only thing Aweber does is to put a "stop mark" on that lead, so that any email you send further would not go to THAT lead. But, THAT lead still remains on your list and still counts as part of your monthly bill, even if h/she is no longer bringing you any money!
As you know, if you are grandfathered under Aweber’s old pricing plan, you would need to pay them $10 extra as upgrade fee once you have more than 10,000 subscribers. Hmm, actually, this "10,000" number counts BOTH subscribers AND un-subscribers.
Now, how about that for a shock? ;)
If you are under their new plan, of course, you know their pricing rates already, don’t you? Probably $130 per month, if I am right. :D
You may already know all about this; if yes, you don’t need to read any further and get bored unnecessarily. But, if you don’t, then you would do yourself a favor by reading what I am going to tell you, even if you get bored in the process! ;)
As you know, aweber bills you based on the number of subscribers you have in your account. Did you know that Aweber counts even those subscribers who have "unsubscribed" from your list towards your subscriber total when calculating your bill? So basically, even if you see a 10,000 subscriber total the actual figure could well be 6,000 or so, the rest being un-subscribers! Yeah, that is, if you let the number accumulate over the years, like I did! :( That is why someone has said ‘a stitch in time saves nine’!
The other day I had a rude awakening when, during a chat conversation, the aweber support guy said that they DO count my subscribers AND un-subscribers when calculating the monthly bill, and if my subscriber total reaches beyond a certain threshold then I would be billed accordingly (billed MORE, that is)!
Talk about paying for stuff that you don’t use! Here is their explanation about why they do it!
I am more of a ‘frugal’ guy than an analytics guy, so I think I would sacrifice analytics to save some big bucks. ;)
So, here is what you need to do, if you mind paying extra for this ‘analytics’ stuff! :D
1. Log into your Aweber account
2. Select any list from the drop-down menu on the top-left corner
3. Click on "Subscribers=>Search" from the menu above
4. Under "View Segment", select "Unsubscribed"
5. On the extreme right corner, under the "Erase" column, put a check mark next to all the subscribers therein, and then click on the "Save" button!
See the screenshot below:
6. Repeat it for each and every list for which you have un-subscribers!
Congrats! You have succeeded in "terminating" all of your un-subscribers! :P
If you are an extremely busy person, this is something you should definitely do at least every 6 months!
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